Meghan Markle more influential than the Queen according to new research
Meghan Markle is officially the most influential Royal, with more Google searches, media mentions, and Instagram hashtags combined than any other Royal in the world.
Queen Elizabeth is the world’s second most influential Royal, pulling in triple the combined searches, media mentions and hashtags than the average for all Royals on the list.
Kate Middleton is the third most influential on the list, and officially the most instagrammable Royal, featuring in the most Instagram hashtags with 13 million.
But Meghan Markle commands top spot, pulling in a total of 7.4 million Google searches a month, featuring in 10.4 million Instagram hashtags, and having a whopping 11,200 articles written about her the past year.
The Duchess of Sussex, who made waves across the world after she and husband Prince Harry left the UK and exposed their difficulties in the Royal Family in a shock interview with Oprah in March, pulls in double the media mentions, Instagram hashtags and searches of The Queen, who is the second most influential Royal, and Kate Middleton, who ranks as third most influential.
The research, by creative resource Design Bundles, calculated global Google searches, media mentions and Instagram hashtags for 29 of the most popular Royals in the world, to see which one had the biggest influence of all.
Queen Elizabeth is the Royal with the second biggest influence, boasting 10.3 million Instagram hashtags, 3.3 million Google searches and 2,200 media mentions.
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In third place is Kate Middleton, who fetches over double the average searches, media mentions and Instagram hashtags of all Royals on the list.
The Duchess of Cambridge is also the most instagrammable Royal of all, featuring in 13 million Instagram hashtags.
Prince Harry is also one of the most influential Royals on the list. The Duke of Sussex rakes in 2.7 million Google searches a month, features in 11.7 million Instagram hashtags and has had 9400 articles written about him in the past year, making him the fourth most influential Royal on the list.
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Princess Diana reigns as the fifth most influential Royal on the list, ahead of former husband Prince Charles – despite having passed away 24 years ago.
Princess Diana – infamous for her enduring beauty and strategic use of fashion, from her legendary taffeta wedding dress to the sultry ‘revenge dress’ she wore after Prince Charles admitted his infidelity – still pulls in 20 million searches a year.
This, combined with the 3000 articles that were written about her in the past year, and the nearly 900,000 Instagram hashtags on the list, makes her one of the most influential Royals of 2021.
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